WHO WE ARE ?
Customer satisfaction is our top priority. To this end, our relationship with our customers goes beyond a simple exchange of services. We infuse this relationship with a personal touch and a strong sense of responsibility.
OUR TRADEMARK
A pact with success; that’s the four-word summary of our banking units’ philosophy of action. The relationship you have with your banker is more than just a simple exchange of services. We infuse this relationship with a personal touch and a deep sense of responsibility. With this handshake, you seal a win-win partnership. We provide you with the funds and expertise to turn your ideas into reality. In return, you help us fulfill our public service mission of driving economic growth. Together, we transform our destinies.
VISION
We nurture the idea of a great, innovative African bank, shining across all continents and bustling with talent that contributes to promoting a proud Africa. We see ourselves as a bank rooted in African cultures, nourished by the values of togetherness, selflessness, sharing, and love.
OUR MISSION
To become the African Bank of the Millennium by nurturing the vision of a large, innovative African bank, with a global reach and staffed by talented individuals committed to promoting a proud Africa.
OUR CORE VALUES
- Equity
- Liberté
- Responsabiliy
Our Commitment to Ethics
OUR PHILOSOPHY
- Work is the sole source of wealth and personal and corporate growth.
- We put the client’s interest first.
- Courtesy, humility, knowledge, and information are the foundations of progress.
- Fairness ensures social cohesion and progress.
- Common sense compels us to decide by consensus.
- The most profitable minutes are those invested in learning.
- Savings are the key to social and economic success.
- The company is a combat unit, and we are its generals and soldiers.
TIMELINE
- Opening of the Bouaké branch
- Opening of the Daloa branch
- Opening of the Yopougon Industrial Zone branch
- Capital increase to 17.5 billion FCFA
- Implementation of the SMS statement delivery service
- Deployment of the airtime service via Sara Money
- Appointment of a new Chairman of the Board, renewal of the mandate of three directors, and recruitment of two new board members
- Appointment of Mr. Christian FOGAING as Chief Executive Officer
- Appointment of Mr. Ismaël HAMA as Deputy Chief Executive Officer
- Launch of Mastercard products and the smart safe
- Launch of MoneyGram activities
- Deployment and operation of three ATMs in Yopougon, Daloa, and Bouaké
- Official opening of the Bettie service point
- Innovation in digital banking with the integration of the airtime purchase service and the update of sales points in Sara
- Appointment of a new management team with Mr. Emmanuel BAKA as Chief Executive Officer and Mr. Christian FOGAING as Deputy Chief Executive Officer
- Launch of retail banking activities with digital products Mobile Banking and Wallet First Bank Sara Banking
- Opening of the Bettie cash point
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- Acquisition of 97% of the share capital of Access Bank Côte d’Ivoire by Afriland First Group
OUR STATISTICS
GAB
TPE
